Wow, the French are really having a moment right now. We all know and love the classic French designers, think Chanel, Louis Vuitton and Isabel Marant, which we're sure would be on the top of every girls wish list. However, more recently a wave of more affordable, premium brands have been popping up on the fashion radar. Brands such as Sandro, Maje, Zadig & Voltaire, American Retro and IRO are so hot right now. These brands offer super chic staples and cool understated pieces that offer something different. They address day to night dressing perfectly, sophisticated yet messy and always fashion forward.
Our growing obssession of French labels has not been helped with the recent opening of the Sandro store in London. Here is one of our favourite looks from the A/W10 collection.
Keep your eyes peeled for these fabulous pieces, coming to 3:Eleven for Spring/Summer 2011.
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| IRO SS11 |
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| American Retro SS11 |
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